Mood Board

Ideation Sketches

Logo Variations

After countless brainstorming sessions and revisions, we finally arrived at the logo design on the right. The simplicity of the shape language stood out to us, as it effectively conveyed our brand message without any added clutter. We wanted to avoid any unnecessary elements that could potentially detract from the impact of the logo.
The design also lends itself well to versatility, making it suitable for various applications such as merchandise, advertising, and digital media.